How to choose your foundation match?

  • Liquid/Cream Foundations: Find three foundations you think might be perfect matches. Use a Q-tip to make three different swipes onto your jaw-line (the area on your face that’s least likely to have been touched by sun or environmental damage). Find an area that has direct daylight exposure and look in the mirror. The one that disappears into the skin is your winner.
  • Powder Foundation: Rub into your forearm. The color should disappear into the skin.

DECODING FOUNDATION FORMULAS

LIQUID
Coverage:
Light to medium
Best suited for: All skin types
What it does: Evens out skin tone, leaves a dewy or matte finish depending on the formulation
How to apply: Use a makeup sponge or foundation brush for fuller coverage, your fingers for lighter coverage

MINERAL
Coverage:
Medium
Best suited for: All skin types, but especially good for sensitive, acne-prone, and those with rosacea
What it does: Absorbs oil, moisturizes dry spots, protects skin, and create and airbrushed look with minerals that have been finely ground into a creamy loose powder
How to apply: Buff it on with a kabuki brush

STICK
Coverage:
Medium to heavy
Best suited for: Combination and oily skin
What it does: Conceals discoloration and imperfections, evens out skin tone
How to apply: Dab on where you need the most coverage and blend out from there, using fingers or a sponge
Added bonus: Great for travel and on the go touch ups

CREAM TO POWDER
Coverage:
Medium
Best suited for: Combination and oily skin types
What it does: Absorbs oil, imparts a natural look with a soft matte finishes
How to apply it: Use fingers or a sponge and apply to entire face

TINTED MOISTURIZER
Coverage:
Sheer to light
Best suited for: Normal skin types
What it does: Leaves a natural, no-makeup look
How to apply: Use fingers to blend evenly all over the face

POWDER
Coverage:
Light to medium
Best suited for: Oily skin types
What it does: Absorbs oil leaving a matte finish, evens out skin tone, conceals imperfections
How to apply: Use a dome-shaped brush and sweep onto face in a circular motion

FYI – THE LOWDOWN ON COLOR-CORRECTING PRIMERS

  • Green = neutralizes redness, rosacea, blemishes
  • Orange/Peach = neutralizes blue, blue under-eye circles, blue bruises; can also be use to brighten sallow skin
  • Purple/Lavender = neutralizes yellow, sallowness
  • Yellow = neutralizes purple under eye circles, purple bruises; also used to correct mild redness
You can leave a response, or trackback from your own site.

One Response to “How to choose your foundation match?”

Leave a Reply